Rate Card

Why Target the ethnic community through specialist channels?
• They are not catered for in mainstream television
• The South Asian Community generally are high spenders
• Targetting through focus on understanding of Traditions, Culture, Religion and Family languages
Time Bands Duration UK
 &
Europe		 US Canada Middle
East		 Pakistan South
Africa		 Rest 
Of
Africa		 International*
(Excluding
Middle East
& Pakistan)		 International*
09:00-19:00 30sec £70 $200 $50 $300 $300 R350 $35 $300 $400
19:00-23:00 30sec £100 $300 $75 $400 $400 R500 $50 $550 $700
23:00-09:00 30sec £50 $150 $40 $190 $190 R250 $25 $225 $350

International*. includes UK & Europe, US, Canada, Australia, New Zealand, Middle East, Pakistan, Africa, Asia Pacific, Caribbean, Fiji.

• Fixed spots will be charged an additional 25% extra

• Spot rate for any other duration to be dicussed

• Sponsorship options & tailor-made advertising available based on brand briefs

• All advertisement copy & sponsorship on SET Asia must meet our
corporate requirements.